smo

Sunday, January 30, 2011

Mobile app industry to touch $15 Billion in 2011

The mobile applications industry will be ruled by Apple and Android mobile operating systems in the coming years and the mobile application store sale is expected to hit $15 billion in 2011, a new Gartner study reveals. The dramatic rise in sales is mainly due to the popularity of iPad and other tablet computers.

The total revenue made from mobile application downloads in 2010 was about $5.2 billion. The research firm predicts that the trend will continue to rise and in the next three years, the mobile app industry revenue will touch $58 billion.

Gartner's Research Director Stephanie Baghdassarian said in a statement that the mobile application industry is not just a fad. She opined that "Many are wondering if the app frenzy we have been witnessing is just a fashion, and, like many others, it shall pass. We do not think so."

Apple and other prominent app stores together collected 30 percent of the retail price of all apps sold, with 70 percent going to the software developers.

According to the study, the consumers will download 17.7 billion applications this year, more than doubling from the 8.2 billion downloads in 2010. It also predicts that free downloads will account for 81 percent of total mobile-application-store downloads in 2011. 

No comments:

Post a Comment